How do you define a Product?

A product is no longer just a tangible object, but a set of opportunities that provide value to users.

If you took a marketing-related subject in college, you will surely remember the definition used by some professors to define a product:

A product is a set of tangible (shape, size, color...) and intangible (brand, company image, service...) characteristics and attributes that the buyer accepts as something that will satisfy his needs.

But what are these …